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How much does a social media manager cost in Marrakech?

Freelancer, agency or employee: monthly rates, what is included and how to pick the right package for your business.

2 min read SolutechInfo

In short: in Marrakech, professional social media management usually costs between 2,500 and 8,000 MAD per month depending on the number of networks, posts and videos. Our packages: Starter 2,500 MAD, Business 4,500 MAD and Premium 7,900 MAD per month.

What does a social media management plan include?

Starter Business Premium
Networks managed 2 3 4
Posts / month 8 12 + 4 Reels 20 + 8 Reels
Message moderation — ✓ ✓
Meta ads — Management Campaigns
Photo shoot — — Monthly
Price / month 2,500 MAD 4,500 MAD 7,900 MAD

The ad budget paid to Meta (Facebook, Instagram) comes on top. Details on our social media management page.

Freelancer, agency or employee: which to choose?

  • Freelancer: often cheaper, great to get started. The risk: one person for strategy, design, video and ads, with no continuity during holidays.
  • Agency: a full team (strategist, designer, videographer, ads specialist) for a fixed monthly fee, with no payroll costs.
  • Employee: makes sense at high volume, but add salary, social charges, equipment and training.

What makes the price vary

  1. Number of networks: Instagram and Facebook are often enough; TikTok and LinkedIn need specific formats.
  2. Video: a Reel needs filming, editing and subtitles. It's the format with the widest reach, and the longest to produce.
  3. Languages: posting in French and Arabic (Darija or Standard Arabic) widens your audience in Morocco.
  4. Moderation: replying quickly to messages and comments turns curious visitors into customers.

Questions to ask before signing

  • Who creates the visuals and videos? Are they original?
  • Will I get a monthly content calendar to approve?
  • Which metrics will the monthly report include (reach, messages received, enquiries generated)?
  • Do the accounts and pages stay in my name?
  • How long is the commitment?

Our advice

Start with two well-run networks rather than four abandoned ones. Consistency beats volume: an account that posts every week reassures a customer discovering you.

Want an opinion on your current accounts? Message us for a free mini-audit.

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